Attio CRM Integration

Connect your Attio CRM to sync contacts, companies, and lists into targeted ad audiences

Read-only integration

Synter never modifies your Attio data. We only read contacts, companies, and lists to build ad audiences on your connected platforms. Your CRM data stays exactly as-is.

What Syncs

👤 Contacts & People

Email addresses for Customer Match audiences on Google, Meta, and Reddit.

🏢 Companies

Company domains for LinkedIn ABM (Account-Based Marketing) targeting.

📋 Lists

Custom Attio lists become segmented audiences you can target across platforms.

🎯 Deal Stages

Target prospects by funnel stage—nurture open deals or re-engage lost opportunities.

Supported Ad Platforms

Platform	Audience Type	Match Key
Google Ads	Customer Match	Email
Meta	Custom Audiences	Email
LinkedIn	Matched Audiences	EmailCompany
Reddit	Custom Audiences	Email

Setup

Sign in to Synter

Go to syntermedia.ai and sign in or create an account.

Connect Attio

Navigate to Settings → Credentials and click Connect on the Attio card. You'll be redirected to Attio to authorize read-only access.

Select your workspace

Choose the Attio workspace containing the contacts and companies you want to use for ad targeting.

Build audiences via Campaign IDE

Open the Campaign IDE and ask Synter to create audiences from your Attio data. For example: "Create a Google Customer Match audience from my 'Enterprise Leads' list in Attio."

Requirements

• A Synter account (free or paid)
• An Attio workspace with contacts or companies
• Workspace admin permissions in Attio to authorize OAuth

Privacy & Security

Your data is protected

Read-only access — Synter never creates, updates, or deletes records in Attio
SHA-256 hashed PII — Email addresses are hashed before uploading to ad platforms
Encrypted OAuth tokens — Stored securely via Nango; we never see your Attio password
Disconnect anytime — Revoke access from Settings → Credentials and Synter loses all CRM access instantly

Frequently Asked Questions

Yes. Use Attio lists to segment your contacts, then tell Synter which list to use when building an audience. Only the contacts in that list are synced—never your entire CRM.

Syncing is on-demand. When you create or refresh an audience in the Campaign IDE, Synter pulls the latest data from Attio at that moment. There is no background polling.

No. The integration is strictly read-only. Synter will never create, update, or delete any records in your Attio workspace.

Existing audiences that were already uploaded to ad platforms (Google, Meta, etc.) remain active on those platforms. Synter simply loses the ability to pull new data from Attio. You can reconnect at any time.

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